Digital Marketing Strategist - Milano, Italia - Salesforce

Salesforce

Azienda verificata

Milano, Italia

3 settimane fa

Inviato da:

Piero Bianchi

Reclutatore di talenti per beBee

Descrizione

Job Category

Marketing & Communications

Job Details

About Salesforce
We're Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM.

Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way.

And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world.

If you believe in business as the greatest platform for change and in companies doing well and doing good - you've come to the right place.

At Salesforce, our elite Digital Marketers build strategic projects to build an efficient digital marketing mix for maximal return and optimal level of continuous innovation across digital platforms.

Testing is in the nature of our digital strategist, aiming to find models that can be scaled EMEA-wide and globally.

Key Responsibilities:

Build and implement the local SEO strategy
Work with campaign & product marketing teams as well as performing independent research on topics to close knowledge gaps, expand upon topics, build content authority and strengthen originality of content
Support local teams to get most our of global website strategy
Analyse & communicate digital performance across teams and visualise impact
Advise local & global campaign teams on budget investment & local requirements
Share knowledge & educate team on digital marketing best methodologies Lead projects by using powerful methodologies (e.g. SCRUM) and tooling (e.g. Asana)

Required Skills:

5+ years exceptional digital marketing experience with proven business impact, bonus if it is the the B2B software industry
Fluency in English, Italian and/or Spanish
You have a deep understanding in several paid and organic digital marketing channels and are a pro in creating and optimising content for each
You are a project manager with a track record of project delivery, have high attention to detail to ensure flawless quality
You love bringing new insights, testing these and measuring their success
You are meticulous & passionate about high quality content and instruct agencies to work to your level of quality
You follow the latest trend on Google Algorithm changes, social platforms and digital trends
Excellent written and verbal communication skills, with the ability to present sophisticated ideas to peers, partners, and leadership to gain buyin and bring change, adoption, engagement
Strong ability to work collaboratively and deliver results in a heavily matrixed environment Ability to work in a fastpaced, demanding environment, with multiple and changing priorities

Nice to have

Experience working with tools such as Optimizely, Brightedge, Salesforce, SEMRush, Google Platforms
You have scaled digital marketing initiatives to several regions

Accommodations

Posting Statement

Salesforce is an Equal Employment Opportunity and Affirmative Action Employer.

Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status.

Salesforce does not accept unsolicited headhunter and agency resumes. Salesforce will not pay any third-party agency or company that does not have a signed agreement with Salesforce.

Salesforce welcomes all.