Bottega Veneta Global CRM Specialist - Milano, Italia - Groupe Kering
Descrizione
SummaryBottega Veneta - Inspiring individuality with innovative craftsmanship since 1966. Born in Vicenza the house is rooted in Italian culture yet maintains a truly global outlook. An inclusive brand with exclusive products Bottega Veneta is as much of a feeling as it is an aesthetic.
Job Description:
We are currently seeking a Global CRM Specialist as part of our dynamic team in Milan.
- How you will contribute_
- Support the CRM and Marketing team with the analysis of the customer database, identifying key insights and transforming data into actionable strategies for the business
- Monitor KPI around customer segmentation, lifetime value, lifecycle campaign management and proactively suggest actions to improve performance
- Work closely with the regional CRM teams to support requests related to analytics and act as a consultant with regards to approach to analysis
- Liaise with Kering and the local teams to ensure data quality, auditing for accuracy
- Run adhoc analysis on customer behavior and trends
- Support Digital Media team leveraging on 1st party data and customer segmentation for retargeting and lookalike campaigns
- Who you are_
- University Degree in Marketing, Economics or equivalent experience
- Direct experience of 23 years in a similar role, preferably in a Luxury Company but not mandatory
- Ability to think strategically and creatively
- Extensive knowledge and experience with reporting tools (Microstrategy, Business Objects, Tableau ) and analytics
- Customer driven orientation
- Good at working with crossfunctional teams including MIS, Retail, Ecommerce and multiple Regions
- Good project management skills including excellent multitasking, prioritization and organization
- Strong interpersonal, teamplayer and communication skills
- Fluent English
- Strong PC skills (Excel, Word, PowerPoint, Outlook)
- Why work with us?_
This is a fabulous opportunity to join the Kering adventure and to actively contribute to the development of the business by becoming part of a global Luxury Group that offers endless possibilities to learn and grow.
Our common vision promotes leadership skills and helps every employee to reach their full potential in a stimulating and fulfilling workplace environment.
Job TypeRegular
Start Date
Schedule
Full time
Organization
Bottega Veneta S.R.L
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