Digital Planner - Milano, Italia - Mindshare
Descrizione
Mindshare is looking for a Digital Planner who will be responsible for the planning of all media campaigns for assigned clients.
If you are interested in joining us, take a look at the requirements below and join the challengeOBJECTIVE AND SCOPE OF THE ROLE
- To deliver the most effective media plan given a budget and an objective
- Manage the daytoday implementation and optimization of digital campaign activities (planning & buying)
- Deliver competitive report and analyze campaigns results
- Analyze campaigns, and recommend tactical changes to maximize campaign performance
RESPONSIBILITIES
- To be aware and update about the commercial offer of the online channels in performance market
- Usage of the different tools (mainly Adserver and Analytics) to evaluate the plan's results
- Ability to manage different digital campaign typologies (awareness, performance, data driven and retargeting)
- Collaborates with agency cross functional teams and client's suppliers, including creative agencies
ABOUT YOU
- University degree preferably in Economics, Advertising or Marketing and Communication
- At least 23 years' experience in media planning
- Proactivity and collaborating skills
- Knowledge of Adserver and Analytics. Adwords/META is a plus.
- Fluent English
- Accuracy, precision, attention to details and meet deadlines
LOCATION
Wpp Campus in Milan ( plus the option for hybrid working)
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