Internship-product Go-to Market and Media Planning - Milano, Italia - Pirelli
Descrizione
Within the Product Go-to market and Media Planning Teams, the figure will be responsible for performing the following tasks:Data-driven analyses to support the Go-to-market strategy of new products, managing large and different datasets to provide valuable insights and recommendations
Support in developing the new products selling proposition, marketing plan and key messages to be delivered into all relevant touchpoints and marketing materials (e.g. key visual, trade materials,)
Support in coordinating internal teams to collect media and business KPIs of the active sell-out promotions, summarizing and sharing key performances with Headquarter and Local markets
Support of media activities delivery & operations, working with internal teams and external agencies, especially assisting in analysis, monitoring, reporting, budget control and administrative processes
Monitor market trends and study new communication channels and related creative needs (i.e. Tik Tok, Podcasts, new Social Media formats, etc)
Requirements:
An Economics or Marketing academic curriculum is preferable.
Analysis & Problem solving
Effective organization and time management skills
Good presentation skills
Proficient in MS Office and Outlook
Fluency in English
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