Product Manager Mountain Bikes - Lazio, Italia - Confidenziale

Confidenziale

Azienda verificata

Lazio, Italia

2 settimane fa

Inviato da:

Piero Bianchi

Reclutatore di talenti per beBee

Descrizione

Provide information about competitive scenario

Do analysis about markets trends Find ratios to support new products introduction Ask for range extension, new sizes development, existing sizes opening according to market needs Work with Trade and Communication Marketing to define the go to market strategy, defining product positioning, key benefits, and target customer.

He will work on product literature Responsibilities -Managing the entire product line life-cycle from strategic planning to tactical activities:

what to develop, why, when, with whom and everything connected to product marketing (labels, packaging, literature)

Specifying market requirements for current and future products by conducting market research supported by on going visits to customers and non customers.
Driving a solution set across development teams (Marketing, R&D, Production, Communications) through market requirements, internal trade off, production flows and positioning.

-Developing and implementing a company-wide go-to-market plan, working with all departments to execute Requirements -At least 2-3 years of product management experience in the Cycling Industry -Knowledgeable in technology as well as communication -Keen on bicycle in general, from consumer habits to racing trends, nice to have:
focused on MTB segment -Good communicational and PR skills -Preferred if active cyclist, ideally MTBiker -Available to travel and attend outdoor events quite frequently