Digital Planner - Milano, Italia - Mindshare
Descrizione
Mindshare is looking for a
Junior
Digital Planner who will be responsible for the planning of all media campaigns for assigned clients.
OBJECTIVE AND SCOPE OF THE ROLE
- To deliver the most effective media plan given a budget and an objective
- Support the daytoday implementation and optimization of digital campaign activities (planning & buying)
- Deliver competitive report and analyze campaigns results
- Analyze campaigns, and recommend tactical changes to maximize campaign performance
RESPONSIBILITIES
- To be aware and update about the commercial offer of the online channels in performance market
- Usage of the different tools (mainly Adserver and Analytics) to evaluate the plan's results
- Knowledge of different digital campaign typologies (awareness, performance, data driven and retargeting)
- Collaborates with agency cross functional teams and client's suppliers, including creative agencies
ABOUT YOU
- University degree preferably in Economics, Advertising or Marketing and Communication
- Proactivity and collaborating skills
- Knowledge of Adserver and Analytics. Adwords/META is a plus.
- Fluent English
- Accuracy, precision, attention to details and meet deadlines
LOCATION
Wpp Campus in Milan (plus the option for hybrid working)
We are proud to have a team made up of individuals from diverse backgrounds, experiences, and identities. We believe that this diversity is a strength. This position is also dedicated to people belonging to Categorie Protette ex l. 68/99
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