Alessandra Russo

Dynamic and results-driven Store Manager with extensive experience in the fashion industry, working for high-end brands. Proven ability to exceed KPIs, drive sales, build strong customer relationships, and lead high-performing teams. Strong background in operations, team training, and business strategy. Entrepreneurial mindset with exceptional leadership and communication skills. Fluent in English and German. Currently completing a Law degree with a thesis in Legal Informatics, focusing on Big Data and AI in Personal Selection

Work Experience02.2023 – 06.2023 | Store Manager | Luisa Spagnoli Milano – Galleria Vittorio Emanuele• Managed a team of 20 employees and drove business performance.• Achieved and exceeded store KPIs and individual employee targets.• Optimized stock planning and warehouse management.• Led staff recruitment, training, and development.• Ensured high customer service standards and sales excellence.10.2019 – 01.2023 | Store Manager | Sisley Milano – Flagship in San Babila• Managed a 30-member team in a flagship location.• Junior Store Manager recruitment and training.• Supported buyers in new collection procurement.10.2015 – 09.2019 | Store Manager | Armani – Outlet Landquart CH• Opened and successfully launched a new store in Switzerland.• Developed operational strategies to increase sales and customer engagement.09.2014 – 09.2015 | Store Manager | Tenderstore – Landquart CH & Mendrisio CH• Managed brands such as Iceberg, Diesel, Ferré, Galliano, Andrea Montelpare, Dolce & Gabbana.06.2013 – 08.2014 | Visual Merchandiser Responsible | Boutique “La Dolce Vita”, Varese IT• Created visually engaging store displays to optimize customer flow and sales.03.2009 – 05.2013 | Sales Assistant & Visual Merchandiser | Zara Inditex Varese IT

Currently completing a Law degree with a thesis in Legal Informatics, focusing on Big Data and AI in Personal selection.

2024 | Human Resources Course | ABEA 120-hour specialized training in Human Resources (February 2024) ITProfessional Training 

2016 – 2017 Workshops:Visual Merchandising – Accademia del Lusso, Milan IT• Visual Merchandising – Anna Ernst, Landquart CH• Art of Selling – Réalites, Cham CH• Leadership Training: "Fuehrung ist alles – alles ist Fuehrung" – Réalites, Cham CH• Textile Technologies – Landquart Fashion Outlet, CH• Marketing and Communication – Landquart Fashion Outlet, CH• 

 2015 – 2016 |Management CourseLeadership Development & Human Resources Management