Antonio Di Rocco

A passionate professional with a highly successful background in Sales, Operations, Strategic Marketing, Finance and People Management within the competitive Onco-Hematology’s pharmaceutical industry. Possesses excellent financial, communication and negotiation skills, the ability to influence decisions and develop positive customer relationships. Enjoys being part of, as well as managing, motivating, training and developing, successful and productive teams and thrives in highly pressurized and challenging working environments. PhD and PostDoc graduated, holding the certificate in Regulatory Affairs for the use of Biologics and Drugs in Clinics.

● Lead organized Deployed actions plan in line with the EU Strategy to meet companies’ targets (31 MIO € cross country); 
● Evaluate market dynamics, conducted competitive market analysis and future scenario planning to explore new business opportunities to ensure portfolio profitability and efficient engagement process for Hema treatment centers;
● Build and strengthen company collaboration with a broad range of Hema-oncology experts at national level;
● Ensure appropriate strategies and plans implementation co-leading sales team and partners, keeping optimal resources allocation;
● Lead contract negotiations and strategic discussions on new Therapy in place and unique business model for the targeted account;
● Responsible for driving revenue growth through effective customer, business, and P&L management;
● Co-lead update of new cell therapies value proposition for hematological setting (e.g. deploy new Strategic Imperatives into tactics) collaborating with GMA, Brand Lead, HEOR, cross-functional partners fostering initial awareness of local therapy market access;
● Built collaborative and mutually beneficial relationships between headquarter and ExUS affiliate ;
● Secured BMS operational excellence by ensuring the VoC and VoP capability to meet the needs and company expectations;
● Built the cross-collaborative milestones across the company to ensure the success of Go-To-Market and Marketing strategy; 
 

2012, PhD in Regenerative and Molecular Medicine

2008, Master’s degree in Cellular and Molecular Biology