kamand Jamshidi

" A 25-year-old digital marketing specialist with four years of experience in marketing, passionate about Web Analysis, Digital Ads, and SEO optimization. My expertise lies in Automation marketing and email marketing. My goal is to work with innovative companies as I thrive in fast-paced, dynamic environments and am always looking for new challenges and opportunities to learn and grow."

CUSTOMER MARKETINGSPECIALIST

Alibaba.ir

08/2021 - 01/2022,                                                                                 Tehran

Job Description: Develop and execute customer lifecycle programs and segmentations, referral, and advocacy programs that improve customer satisfaction and retention. Leverage customer data and analytics to improve the user journey and identify pain points. Monitor and report the team’s metrics and KPIs

Achievements/Tasks

Achieved a 12% increase in sales for the marketing team at Alibaba by conducting funnel analysis, web/app analysis, and cross-selling, resulting in a significant boost in overall business sales.

Collaborated with the data team to segment the user database based on RFM metrics, resulting in a 20% improvement in marketing campaign effectiveness and a 10% increase in customer retention rate.

Led the successful launch of three 360-degree marketing campaigns at Alibaba, including an Awareness campaign that generated 2 million impressions, a Lead generation campaign that generated 1050 qualified leads, and a Loyalty campaign that increased customer engagement by 22%.

Contact: Full-time

AUTOMATION MARKETING SPECIALIST

Snapp-trip

02/2020 - 08/2021,                                                                                 Tehran

Job Description: Plan and execute email marketing campaigns using marketing automation tools such as Marketo, WebEngage, and Salesforce. Develop workflows and automation rules, Onetime Campaign execution, campaign performance data analysis. Manage the marketing automation platform, including maintenance, troubleshooting, and upgrades.

Achievements/Tasks

Increased blog sessions by 15% by developing pre-trip and post-trip journeys, resulting in the acquisition of at least 100 user reviews per day for our website. These reviews were instrumental in driving customer purchase decisions and improving user engagement

Utilized user behavior analysis to improve digital marketing ROI, resulting in a significant increase in website traffic and conversion rates.

Contact: Full-time

digital Marketing Intern

Snapp-trip

11/2019 - 02/2020,                                                                                 Tehran

Job Description:

Conduct keyword research and assist the SEO team, Monitor and report the Google ads campaign, Marketing Coordination and execution of email marketing, and social media campaigns.

Achievements/Tasks

 Coordinated and managed multiple marketing campaigns involving 6 freelancers and various stakeholders. Utilized project management tools to ensure the successful execution of campaigns, including social media, email marketing, and influencer outreach.

By Monitoring the main KPIs of the website and of the Adv campaigns, Analysis and improving the campaigns reached 15% over target.

 Support in planning and managing digital marketing campaigns on different channels (Google Ads, newsletters, social media, and vertical portals)

digital Marketing Intern

Snapp-trip

11/2019 - 02/2020,                                                                                 Tehran

Job Description:

Conduct keyword research and assist the SEO team, Monitor and report the Google ads campaign, Marketing Coordination and execution of email marketing, and social media campaigns.

Achievements/Tasks

 Coordinated and managed multiple marketing campaigns involving 6 freelancers and various stakeholders. Utilized project management tools to ensure the successful execution of campaigns, including social media, email marketing, and influencer outreach.

By monitoring the main KPIs of the website and the Adv campaigns, Analysis, and improvement, the campaigns reached 15% over target.

 Support in planning and managing digital marketing campaigns on different channels (Google Ads, newsletters, social media, and vertical portals)