Lucia Baldelli

Lucia is a Coach with over 20 years of experience in coaching organisations through change, including Agile Transformations.

Proven ability to partner with leadership and teams at all levels to enhance collaboration, foster

innovation, and improve time-to-market. Champion in developing others through coaching and

passionate about facilitating organizational change to achieve strategic alignment and sustainable

growth. Lucia effectively communicates across diverse cultural contexts, leveraging her international

experience to drive impactful transformations globally .

Key Highlights

• Agile Transformation: Led multiple Agile transformations, introducing new methodologies

that significantly improved time to market and team productivity. Expert in creating and

nurturing productive, self-organizing teams by facilitating all Agile ceremonies to the highest

standard, ensuring robust planning, and empowering teams to take ownership of their goals.

• Value-Driven Delivery: Partnered closely with product and technology stakeholders to

prioritise and validate value-driven backlogs, ensuring that team efforts are always aligned

with business objectives. Implemented and manages key metrics to monitor team health

and performance, using data-driven insights to identify opportunities for improvement.

• International Experience: Extensive experience working with global organizations such as

Marley Spoon, Philip Morris Italia, and Unilever, in addition to gaming industry leaders - such

as Bwin, William Hill and Ladbrokes Coral - across distributed and multicultural teams.

• Certifications: Holds multiple Agile certifications, including Scrum Alliance Certified

Enterprise & Team Coach, Less Practitioner, SaFe, Certified Agile Leadership (CAL), and

ICAgile Agile Coaching and Facilitation. Additionally, he is an ICF Master Certified C

Leading organisational change, Training, Coaching and Leadership development

Masters degree, ICF Master Certified Coach