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Philip Morris International Bologna, ItaliaMEET PMI · Join the revolution. · Wherever you join our crucial 47,000-strong Operations team, you'll have the opportunity to make an impact. PMI's shift from selling cigarettes to our new smoke-free products has changed the way we work. New products will need a step change in th ...
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Operations Finance Manager Emea
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System Engineering Manager
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Head of Engineering
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Sales Force Excellence Manager Emeai Gid
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Project Contract Manager
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Transformation Office Analyst
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Project Manager
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Team Leader for Wind Project Engineering
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Project Manager Ertms Wayside
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Sr Manager Commercial Finance Emea/apac
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Director, Operations
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Strategy Director - BOLOGNA, Italia - Hibo
Descrizione
Area di interesse: StrategyTipologia di contratto: Full TimeJob Location: Bologna/MilanoSiamo alla ricerca di un* Strategy Director che voglia entrare a far parte della nostra realtà e contribuire alla gestione e sviluppo dell'area Strategy.Sarai responsabile della business unit Strategy, a livello metodologico e operativo, dalla gestione di un team dedicato alla definizione dei verticali di offerta in brand strategy, digital strategy e social media strategy.Requisiti Richiesti:Laurea in Marketing, Comunicazione, Business o campi correlati.Esperienza significativa nel settore digitale, preferibilmente in un'agenzia o in un ruolo simile.Capacità dimostrata di sviluppare e attuare strategie off e on line di successo per garantire la riconoscibilità del brand, la crescita e la connessione con le audience di riferimento.Capacità di raccogliere, analizzare e interpretare dati relativi al comportamento dei consumatori, alle tendenze di mercato e al posizionamento competitivo, e di sintetizzare una analisi per la definizione di obiettivi/KPI e insight rilevanti.Ottima capacità di gestione dei processi per l'ottimizzazione dei motori di ricerca (SEO), marketing sui motori di ricerca (SEM) e analisi dei social media.Ottime capacità di comunicazione e presentazione.Leadership comprovata e abilità nella gestione dei team.Creatività e pensiero innovativo.Responsabilità principali:Leadership Strategica: Guidare la creazione, l'attuazione e la misurazione delle strategie off e on line. Assicurarsi che le strategie siano innovative, efficaci e ben allineate con gli obiettivi dei clienti.Gestione del Team: Supervisionare e sviluppare un team di strategist off e on line, garantendo che il team sia motivato, informato e focalizzato sul raggiungimento degli obiettivi.Collaborazione con i Clienti: Lavorare a stretto contatto con i clienti per comprendere i loro bisogni aziendali, tradurli in strategie off e on line efficaci e assicurarsi che le aspettative dei clienti siano superate.Analisi e Ricerca: Conduzione di ricerche di mercato approfondite e analisi dei dati per identificare tendenze, opportunità e minacce nel mercato digitale.Innovazione e Creatività: Implementare approcci innovativi e creativi nelle strategie digitali per distinguersi nel mercato.Competenza in Brand Strategy: Capacità di sviluppare e implementare strategie di branding efficaci, che comprendano posizionamento del marchio, identità del brand, canali di comunicazione e storytelling.Comunicazione Efficace: Presentare e comunicare le strategie ai clienti e ai membri interni del team in modo chiaro e convincente.Gestione del Budget: Assicurarsi che tutte le attività di strategia rientrino nei budget assegnati, ottimizzando le risorse per massimizzare il ritorno sull'investimento.Collaborazione Interfunzionale: Lavorare con altri reparti (es. marketing, creativo, tecnico) per garantire una strategia integrata e coesa, supportando anche alle funzioni di pitching e upselling.Monitoraggio e Ottimizzazione: Monitorare continuamente le prestazioni delle strategie implementate e apportare le necessarie ottimizzazioni.Competenze Chiave:Capacità di pensiero strategico.Orientamento ai risultati.Abilità di problem solving.Competenze interpersonali e di leadership.Ecco un breve riepilogo di cosa offriamo:Opportunità di crescita professionale e sviluppo di carriera in un ambiente dinamico e stimolante, essendo Hibo parte di un gruppo in espansionePacchetto retribuzione competitivo e allineato alla tua seniorityAmbiente di lavoro collaborativo e innovativo, con un forte focus sull'equilibrio tra vita lavorativa e personale.Lavoro Ibrido#J-18808-Ljbffr
