Junior Category Marketing - Florence
1 giorno fa
Descrizione del lavoro
ABOUT US
Iconic British brand ghd is a global leader in high end professional hair styling tools and the UK's number one recommended styling brand.
Merging science and innovation, with luxury beauty and style; ghd pioneers new technologies and beautiful designs to create the most technically advanced hair tools in the world.
Developed by leading scientists in the dedicated ghd R&D laboratories in Cambridge, ghd tools deliver safer for hair heat styling and have become an essential part of the daily lives of professional hair stylists and consumers globally.
A trusted and loved brand, ghd sells 2 million stylers every year and 5 iconic ghd products are sold every minute.
The award-winning ghd tools are used by 200,000 stylists around the world and sold in 30+ countries and more than 45,000 premium salons.
Renowned for game changing innovation and superior performance, at ghd we are on a mission to transform lives with the power of a good hair dayROLE OVERVIEW
We are looking for a passionate and analytical Junior Category Marketing to join our Marketing team in Florence.
This role will support the Senior Category Marketing Specialist in driving growth, profitability and brand positioning across Electrical and Non-Electrical product categories.
The Junior Category Marketing will contribute to market analysis, product launches, promotional planning and performance tracking, ensuring alignment with ghd's premium brand positioning and broader marketing strategy.
This is an excellent opportunity for a motivated marketing professional with 1–2 years of experience who is eager to grow within a fast-paced, premium beauty environment.
JOB ROLE AND RESPONSIBILITIES
Market & Performance Analysis
Support the analysis of category performance at local level (value and volume trends, sell-in/sell-out data, KPIs).
Assist in monitoring competitor activity (product launches, pricing, promotions, communication, merchandising).
Contribute to pricing analysis and preparation of pricing proposals.
Prepare regular performance reports and dashboards (Excel & PowerPoint).
Collect and analyse feedback from clients and internal teams on launches and campaigns.
Support the evaluation of new product concepts, attributes, claims and positioning.
Communication and Go to Market:
Develop local assets supporting launches for all channels
Work alongside the commercial department to assist in developing local promotional marketing plans, giving input and suggestions on how they fit with the local strategies and assets
Digital & Consumer Focus
Monitor digital trends and social media activity within the beauty and hair styling category.
Support analysis of digital performance related to product launches and campaigns.
Ensure product storytelling and positioning are consistent across digital touchpoints.
KEY SKILLS & EXPERIENCE
Degree in Marketing, Economics or related field.
1–2 years of experience in Marketing, Brand Management, Category Management or Trade Marketing (preferably in beauty, fashion or premium brands).
Strong analytical skills and confidence working with data.Good understanding of pricing strategies and retail dynamics.
Advanced knowledge of Microsoft Office (especially Excel and PowerPoint).
High level of English (written and spoken).
What we offer:
A dynamic environment in a fast-growing company;
Training:
We support everyone's professional growth and believe in lifelong learning;
Personal Pc and smartphone;
Welfare package including ticket restaurant and integrative health care
Accountability:
we have a performance system based on individual targets, set year by year;
Smart working: 6 days per month of smart working
Alternative Fridays to end the week in a fun way
VALUES
We at ghd are proudly committed to our Company Values, and aim to attract and retain employees who live our Values.
Collaborative – We work together to create the extraordinary.Creative – We foster creativity & excellence to create value for our brands and business.
Courageous - We are agile, entrepreneurial & we own our future
Connected - We stay connected and ensure we are always consumer first.
Committed - We are responsible for our impact on other & the planet.
Have a good day, every day with ghd.
We're passionate about innovation, not only in our products, but working to constantly innovate our place of work, creating an inclusive workplace that promotes and values diversity.
Companies that are diverse in age, gender identity, race, sexual orientation, physical or mental ability, ethnicity, and perspective are proven to be better companies.
More importantly, creating an environment where everyone, from any background, can do their best work is the right thing to do.
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