Global Marketing Director - Lazio, Italia - Confidenziale
Descrizione
We are looking for the Global Marketing Director to manage the digital budget and team of a leading i-Gaming company.
Dettagli sul cliente Our Client is one of the most innovative Online Gaming Platform.Descrizione The role will be leading 3 department heads (paid traffic, SEO and affiliate marketing) and ensure that together with them he/she builds up the strongest digital marketing department in the industry.
Main responsibilities:
Manage the global digital paid marketing budget; Be responsible for the full funnel acquisition:
SEO, editorial plan, analytics, partnership,; Ensure to achieve all the mail marketing targets; Daily oversee the KPI related to paid, owned and earned media; Establish a strong cross channel communication strategy; Manage a team of more than 40 people; Report to the CMO for the results and the forecasting / budgeting phase; Seek for new opportunities related to communicationaddressability and new approach to exploit the potential of the Brand.
Profilo del Candidato The selcted person must have the following background/skills:
Strong understanding of all performance marketing channels with extra weight on PPC, SEO and affiliate marketing; Background in strong performance driven environment (e-commerce, metasearch, aggregators, ) - an experience in i-gaming will be a strong plus; Fluent in english; 10 years of experience in digital marketing (perfomance, SEO/SEM, programmatic, social); Proven leadership experience (team, budget); Been working in big and international digital 1st companies; Strong knowledge in tools such as Google Analytics and similar.
Great numbers / data mindset; Excellent presentation skills; Humble yet determined, will to win, strong work morale, does not accept failure.
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