Marketing and Communications Manager - Brescia, Italia - Adecco Italia

Adecco Italia

Azienda verificata

Brescia, Italia

2 settimane fa

Inviato da:

Piero Bianchi

Reclutatore di talenti per beBee

Descrizione

Marketing and Communications Manager

Adecco is seeking a Marketing and Communications Manager who will be responsible for developing and overseeing all marketing and communications strategies for a Pharmaceutical Company.

Job Duties:

Initiate research, development, and implementation of new marketing programs, including direct mail, corporate sales, social media marketing, conventions, workshops, advertisements, sales tools and other initiatives.
Develop and promote branding initiatives consistent with corporate business goals and objectives.
Ensure all products, services, and other offerings conform to brand identity; conduct ongoing brand management.
Work with creative staff and other department heads to produce marketing collateral in accordance with brand messages.
Develop marketing plans within budget requirements.
Collaborate with all departments to identify internal and external customer needs.
Communicate and negotiate with promotional partners as needed for joint marketing activities.
Monitor, evaluate, and report on similar industry activities; make recommendations based on findings/opportunities discovered.
Develop, manage and execute an annual strategic marketing and communications plan for the society to span across all communication media (online and offline) and reach appropriate target audiences, based upon specific performance goals.
Evaluate the success of various communication strategies and provide and implement recommendations for improvement.
Analyze potential new products/media to enhance the marketing/communications work of the society.
Develop, manage and produce materials to create a cohesive image and message for print and all offline communication vehicles.
Ensure that all materials are developed and distributed according to an appropriate timeline.
Set the annual agenda for the marketing group and actively manage the department to achieve its goals.
Establish the annual trade show and conference calendar.
Plan, organize and execute each of these trade shows, including preshow messaging, booth and service design, and postshow lead generation and qualification.

Requirements:

2 /3 years of work experience in the pharmaceutical/medical device sector including the handling of corporate communications, original writing and editing and some public relations.
University degree in marketing, advertising, sales, or business administration, or equivalent Bachelor/Master's degree in Journalism, Communications or related field.
5 years of direct work experience in a marketing management capacity.
Excellent understanding and familiarity with brand building and brand management.
Demonstrated proficiency in internet marketing techniques, technologies, and solutions.
Highly effective project management, prioritization, multitasking, and time management skills to meet deadlines.
Excellent written and verbal communication skills.
Breadth of working knowledge and past experience in publishing with print and web media.
Knowledge of printing procedures and requirements preferred.
Ability to manage and coordinate the endtoend development process while meeting deadlines and budget requirements.
A welldefined sense of diplomacy, including solid negotiation, conflict resolution, and people management skills.

Adecco Italia S.p.
A. (Aut. Min. Prot. N.1100-SG del

Data inizio prevista: 01/06/2023

Categoria Professionale:
Scientifico / Farmaceutico

Settore:
INDUSTRIA CHIMICA/ CHIMICA-FARMACEUTICA

Città:
Brescia (Brescia)

Disponibilità oraria:

Full Time

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Adecco Italia S.p.
A. (Aut. Min. Prot. N.1100-SG del