Regional Business Manager - Vimercate, Italia - Haier Europe
Descrizione
Job Posting TitleRegional Business Manager
The challenge
An exciting opportunity has arisen to contribute to Haier Europe.
The Company is on a journey to achieve ambitious business growth and leadership objectives in the region, and we need someone who is passionate, proactive, self-driven and motivated to join a team of open-minded individuals.
We are looking for an individual who demonstrates the core values of the Haier's attitude: entrepreneurship and innovation, zero distance to consumers and IoT & Ecosystem thinking.
A true change agent with an agile approach thriving for idea contamination and with a hyper-collaborative approach that breaks silos and creates an open ecosystem.
What you will doIn charge of Washing Product Line (Washing Machines and Tumble Dryers)
Go to Market strategy for a regional cluster.
Develop market by market strategy with focus on zero-distance approach to drive washing product line (Washing Machines and Tumble Dryers) and work closely with the markets to ensure the best local product offer and launch execution.- Monitor the sales KPIs and forecast and provide guidance support to the markets to achieve the targets.- Study the market, trends and competitors to identify opportunities and challenges to provide a market and consumer centric support.- Drive benchmark analysis to be able to assure right product positioning to extract value from all new launches.- Ensure the correct market positioning for the reference product range, ensuring consistency with corporate guideline on Brand Strategy and the Product Line guidelines.- Ensure a constant and consistent exchange of insights and market evidences with the reference market in order to support in improving the product strategy and development.- Analyze the sell-out trends for a gap analysis vs sales forecast, aimed at understanding whether gaps are due to general market trends, changes in market shares and/or any other reason related to sale volumes.- Work closely with Phase-Out manager, Planning team to provide the optimal level of support and adjustment to business needs.- Leverage on best practices available (from other markets, product lines) to share with the markets to improve the business.
Must have- 5+ years experience in product marketing- International experience
- Education: _University degree (Economics/Engineering)
- Languages: _fluent in English and Italian, both written and spoken
- Soft skills_
Strong analytical skills
Influencing and negotiation
Understanding of sales/commercial processes
Strong decision-making skills
People management and leadership
Interpersonal skills
Ability to work under pressure
Market Interaction
Exception communication skills (public speaking skills)
- Other: a_vailability for business travels
Haier Europe is an Equal Opportunity Employer.
Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, or other characteristics protected by law.
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