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Marketing&Branding(2026F040) - pavia - UnionPay International
Descrizione
Responsibilities
1. Support the overall UnionPay brand direction (in alignment with business objectives) set for local market.
2. Work with Regional Marketing and Branding team to propose budget and expected achievements of branding & marketing programs to support UnionPay business.
3 Work with media, creative, PR & other agencies appointed to support branding & marketing activities in local Market.
• Coordinate Regional Branding & Marketing Programs in Japan market.
• Act as liaison between HQ and Europe regional with regards to budget approvals, payments.
• Work and coordinate with HQ Marketing and Branding Department on processes and paperwork required for Marketing and Branding activities in local market.
• Implement partner strategy and plan that supports the Market Development strategy and drive incremental revenue to UnionPay. Contribute towards developing strategic business plans through the provision of appropriate account and market intelligence and, to take responsibility for implementation of these specific action plans to support overall relevant strategy.
Requirements
• Bachelor's degree in related discipline.
• 3 years + working experiences, acquiring experience in payment industry would be preferred.
• Good communication and interpersonal skills.
• Self-starter and results-oriented.
• Productive multi-tasker.
• Fluent in Japanese (written & speaking) Fluent in Chinese Mandarin and English would be big plus
All candidates will be fairly assessed, with due consideration given to the relevance of their background to the role's requirements.
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