Global Marketing Manager Hydrogenation Catalysts - Roma, Italia - BASF Italia S.p.A.

BASF Italia S.p.A.

Azienda verificata

Roma, Italia

1 settimana fa

Inviato da:

Piero Bianchi

Reclutatore di talenti per beBee

Descrizione

The Catalysts Division is the world's leading supplier of environmental and process catalysts. We develop technologies for air protection, fuel
production and for efficient manufacturing of chemicals and other products, including battery materials. We help our customers to be even more
successful with our knowledge of precious and base metals and our passion for innovation.

RESPONSIBILITIES

In our unit G-CCP/KH Global Business Management Hydrogenation & Specialty Catalysts we are promoting and selling catalysts based on a profound market research.

We are developing and advertising new products to drive sustainable innovations together with our customers.

In your new role, you will develop our market segment strategy and steer its implementation through clearly defined KPIs while compiling market and competitive intelligence.
As our R&D project lead for market segments, you will identify strategic markets, potential growth opportunities as well as business cases for investment projects and engage their coordination with the respective stakeholders.
You will implement product positioning by market or process and take on value proposition, the communication with sales as well as developing price strategies and business models suitable for corresponding product segments.
The management of our portfolio and product life cycle as well as product launches and marketing communication activities in compliance with our business rules will be part of your new responsibilities.
Furthermore, you will take part in technocommercial tasks in close cooperation with our technology managers, in defining design directives and in providing technical and warranty proposals to customers.

QUALIFICATIONS

PhD or master's degree in chemistry, chemical engineering, economics or business administration.
Several years of professional experience in the field of chemical catalyst markets and technical understanding of chemical catalysts.
Good knowledge of commercial marketing or product marketing desirable.
Team player with prior experience in project management.
Highly entrepreneurial mindset with strong analytical skills.
Strong communication skills in English and German.

BENEFITS
Home-office or hybrid are possible depending on location.

ABOUT US

At BASF, the chemistry is right. Because we are counting on innovative solutions, on sustainable actions, and on connected thinking. And on you. Become a part of our formula for success and develop the future with us - in a global team that embraces diversity and equal opportunities irrespective of gender, age, origin, sexual orientation, disability or belief.

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