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Pomellato Crm Manager Emea - Italia - Kering
Descrizione
About usPomellato is the first global luxury Italian fashion fine jewelry, unconventional, colorful.Established in Milan in 1967, Pomellato stands out on the international scene for its unique design, blending impeccable craftsmanship and contemporary spirit.
Timeless and fashionable, the brand was the first to introduce the prêt-à-porter vision into the world of jewelry, infusing classic tradition with a new twist.
Crafted by the hands of expert goldsmiths, its creations heighten colorful gems through innovative stone cutting and setting techniques, which over time have come to define a consistent, unmistakable and iconic style.
The mission to bring the jewel out of the safe and wear it every day embodies the attitude and personality of the women who inspire the brand:self-confident, creative, sensual, unconventional. Today Pomellato is a global luxury jewelry brand with over 60 flagship boutiques and corners around the world.
Our Mission We are looking at a talented and experienced CRM Manager to join our dynamic EMEA team in Milan.
The CRM Manager will play a pivotal role in managing our Customer Relationship Management (CRM) system for all retail across Europe.
This individual will be responsible for developing and implementing strategies to enhance customer engagement, loyalty, and retention.Your Opportunity Develop and execute CRM strategies to drive customer acquisition, retention, and loyalty.
Utilize CRM software to segment customer databases and target specific customer groups with tailored marketing campaigns.
Analyze customer data to identify trends, preferences, and opportunities for personalized marketing initiatives.
Collaborate with cross-functional teams, including Marketing, Sales, and Retail Operations, to align CRM initiatives with business objectives.
Design and implement customer loyalty programs to incentivize repeated purchases and foster long-term relationships with customers.
Monitor and evaluate the performance of CRM initiatives, utilizing key performance indicators (KPIs) to measure success and identify areas for improvement.
Ensure compliance with data protection regulations and best practices in customer data management.Provide regular reports and insights to senior management on CRM performance and customer trends.
Stay updated on industry trends, best practices and emerging technologies in CRM to drive innovation and continuous improvement.
Who you Are Master's degree in Marketing, Business Administration, or related field.
Proven experience (5+ years) in CRM management, preferably within the luxury retail industry.
Proficiency in CRM software, such as Salesforce, Microsoft Dynamics, or SAP CRM.
Strong analytical skills, with the ability to interpret complex data and derive actionable insights.
Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams.
Strategic thinker with a results-oriented mindset and a passion for delivering exceptional customer experiences.
Fluency in English and Italian is required. Additional languages are a plus.
Experience in managing customer loyalty programs is highly desirable.
