B2b Brand Marketing Specialist - Torino, Italia - Fluentify

Descrizione

We are looking for a B2B Brand Marketing Specialist who will be Fluentify's North star for public relations and event-related projects, and will support the growing marketing team in co-creating our future marketing strategy.

Fluentify is an innovative company, pioneering long-distance learning through its effective tutoring platform for studying professional English, French, Spanish, German, Portuguese and Italian.

There are 40,000+ students and 200+ corporate clients who use our online video-conferencing software to improve their language skills with our 260+ native-speaker tutors operating worldwide.

The company, with offices in London, Turin and Milan, is quickly growing with great potential for expansion both in Italy and abroad.

• Managing daytoday operations working with a team of performance marketers, brand specialists, graphic designers, sales and customer experience teams.
• Analyzing brand positioning and consumer insights
• Translating brand elements into plans and gotomarket strategies
• Shaping and communicating our vision and mission
• Measuring and reporting performance of his marketing efforts, and assess ROI and KPIs
• Monitoring market trends, researching consumer markets and competitors' activities
• Overseeing new and ongoing marketing and advertising activities
• Monitoring product distribution and consumer reactions by working side by side with the customer experience team
• Devising innovative growth strategies.

• Validated professional experience as a Brand Specialist, Associate Brand Specialist.
• Intensely familiar with inbound strategy (Hubspot certification in Inbound Marketing is a plus).
• Proficient in identifying target audiences and devising practical marketing actions.
• Outstanding verbal and written communication skills.
• Proficient in project management with an Agile mindset (in Fluentify we use Scrum methodology and we manage our sprints on Jira).
• Operative and well organized person with great problem solving skills
• A highly motivated individual, willing to pick up marketing skills as we grow
• Fluent in English and Italian both in verbal and written communication (level C1/C2 based CEFR standards).
• European working permission

• Ambitious yet informal context.
• Flexible ways of working (sometimes your presence might be required in our office in Turin, but most of the time you will be able to work from home).
• Friday afternoons off and paid (Mon-Thur 9:0018:00, Fri 9:0013:00).
• Personalised learning program (including Hubspot training and certifications).
• Teambuilding activities throughout the year.
• Welfare programs and health insurance.
• Meal vouchers every working day of the month, even if you are smart working.
• Mac workstation.
• A full time contract.
• Salary level according to seniority.
• If you are working abroad and you are planning to come/return to Italy, we can help you with the paperwork to obtain the tax reduction provided for by Article 16, paragraph 1, Legislative Decree 147/2015, socalled "Brain return"

• If you are shortlisted you will be contacted by our team.
• During the first conversation you will have the opportunity to learn more about the position, the team and the company.
• Afterwards, you will have an interview with your future potential team leader or manager.
• The number of meetings depends on the role, teams and location.
• If you are the right person we will send you an offer and hope you accept it