Sales Account - Milano, Italia - Officine Panerai

Officine Panerai

Azienda verificata

Milano, Italia

2 settimane fa

Inviato da:

Piero Bianchi

Reclutatore di talenti per beBee

Descrizione

Codice di riferimento: 92765
Sales Account:

Milano, 25, IT
PermanentFondata nel 1860 a Firenze come laboratorio, negozio e scuola di orologeria, Panerai è stata per anni il fornitore di strumenti di precisione per la Marina Militare Italiana, soprattutto per le esigenze dei corpi speciali subacquei. I progetti sviluppati in questo periodo tra cui gli orologi Luminor e Radiomir sono stati coperti dal segreto militare per anni e il loro lancio sul mercato internazionale è avvenuto in seguito all'acquisizione del marchio da parte del gruppo Richemont nel 1997.

Oggi Panerai sviluppa e produce nella manifattura di Neuchâtel i propri movimenti e orologi, sintesi tra design e storia italiani e maestria manifatturiera svizzera, che sono venduti attraverso un'esclusiva rete di distributori e nelle boutique monomarca nel mondo.

MISSION

Driving the growth of Panerai business in the entire zone within each External Boutiques and Multi-brand Doors, ensuring an adeguate distribution of the different watch collections according to the POS potential, customer's profile and seasonality.

Ensuring a premium image/enhancement to the brand and contributing to market share growth per POS.

Supporting Sales Manager and Brand Director in the budgeting process (LE and estimates) per product line and POS.

Following monthly business evolution per POS in terms of:
assortment, sell-out, sell in, stock rotation, aging, credit, etc. Monitoring the zone's evolution in terms of competition, new opening, POS renovation, etc. Max controlling and monitoring of grey market.

KEY RESPONSIBILITIES

Commercial_ targets_**_( sell in/sell out/market share)_

Achieve sales objectives set by the management
Develop and support POS in the region to achieve outstanding results (sales and brand equity)

Stock Management

Ensure stock availability on POS level, SOSI, stock ageing according to the brand's guidelines
Manage and rebalance stock levels across physical inventories within retailers if necessary

Trade Marketing and Merchandising

Ensure a perfect visibility in line with Brand Guidelines in all POS at all times
Identify and negotiate visibility opportunities within each POS in the region
Collaborating with different departments (Marketing, Visual Merchandising, Training, etc.)

in all the trade-marketing projects, with a focus on result, budget and ROI for each activity.

Distribution Network

Control quality of POS per agreed guidelines
Assist Sales Manager in the development of the distribution network
Develop, maintain and leverage relationships with local distributors
Implement all Operation, CRM, Digital tools developed for External Boutique and Doors.

Training

Define the training strategy for the region
With the help of the marketing department, ensure comprehensive brand and product

training throughout the distribution network

Event

Participate actively to all trade events

Analysis, Planning and Reporting

Setup and maintain tools to allocate product resources (backorders, stock report, sell

- in/sell-out reports)

Perform sales forecast for the region
Assist the Sales Manager for the different monthly reports/PPT presentation and in the monitoring of the budget for the region.