- Develop and implement comprehensive portfolio and global brand strategies to drive the success of the product portfolio
- Support and coach Global Brand Leads to effectively lead cross-functional teams including marketing, medical, access, and commercial to ensure cohesive execution and alignment with strategic goals by brand
- Engage with external stakeholders, including healthcare professionals, patient advocates, and regulatory bodies, to build brand awareness and advocacy
- Monitor market dynamics and competitor activities to adapt strategies as needed for sustained competitive advantage
- Oversee budget management, forecasting, and resource allocation to ensure optimal investment across initiatives
- Drive innovation in marketing approaches, incorporating digital strategies and advanced analytics for improved engagement
- Champion the patient perspective within the organization to inform brand strategy and decision-making
- Significant experience in an above country senior marketing and portfolio brand leadership role within the pharmaceutical industry
- Proven ability to lead complex brand strategies, with a track record of successful product launches
- Exceptional understanding of market access challenges and the payer landscape across all stages of a product lifecycle
- Strong leadership, interpersonal, and communication skills, with ability to influence stakeholders across all levels
- Excellent analytical and strategic thinking capabilities, with a customer-centric approach
- Demonstrated passion for improving patient outcomes and experience working closely with patient advocacy groups
- Ability to thrive in a fast-paced, ever-changing environment
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Senior Global Brand Director - varese - Norgine
Descrizione
Want a 3D Career? Join Norgine.
At Norgine, our colleagues Dare themselves to be different and try new things, Drive to achieve their goals and beyond, and Develop themselves and their community.
We call it the 3D career at Norgine and it offers you a fully-rounded experience with no limits.
Bring everything about yourself that you're proud of, whether that's your passion for making a difference, focus on others' well-being, or intellectual curiosity to unleash in a fast-paced environment and supportive community.
In return, get a sense of belonging, a long-term career with ongoing development and upskilling, and a company that cares about people's wellness as much as you do.
Because at Norgine, we transform lives with innovative healthcare solutions.
We have an exciting opportunity for a [specific to role] to join Norgine.
We are seeking an exceptional Senior Global Brand Director for our Specialty portfolio, responsible for leading the strategic vision, development, and execution of our portfolio and brand strategies across global markets. This role will cover the breadth of strategic decision making requirements across all stages of a product lifecycle- preparing assets for launch, and managing late lifecycle considerations and loss of exclusivity. This role will require a highly experienced leader with a profound understanding of specialty go to market approaches across a products lifecycle, and an understanding and appreciation of the challenges faced by patients, caregivers, and healthcare providers across specialty disease areas.
If you want a multi-dimensional 3D career in a leading healthcare organisation, join us.
Key Responsibilities:
Our benefits may vary per location. Please liaise with the Norgine TA representative to obtain more information.
Sound good? Find out more about the career you'll have with Norgine, then apply here.
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