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- Stakeholder Representation: Act as the face of Salomon Winter Sports, engaging with influencers, partners, events, federations, and national sports authorities to promote brand visibility and partnerships.
- Partnership Management and Athlete Programs: Negotiate partnerships, manage athlete programs, and coordinate ambassador activities to ensure brand alignment and effective representation within the winter sports community.
- Public Relations: Serve as the PR face of the brand, liaising with vertical and horizontal media channels to amplify Salomon's presence and messaging within the industry.
- Strategic Activation: Develop and implement strategies to enhance Salomon's presence at key sports epicenters, including sponsoring events, forming partnerships with ski resorts, and organizing consumer-facing activations.
- Community Engagement and Process Participation: Participate in internal processes, provide feedback to headquarters, and collaborate within the influencer and ambassador community to share best practices and ensure the quality of marketing initiatives. Qualifications
- + years' experience in the specific sports community or overall Marketing environment, strong background of the consumer & influencing area.
- Degree in Marketing or similar relevant field is beneficial
- Sport Expert and enthusiast who enjoys being an active part of events (setting up, participation, ...)
- Active WSE (preferably Alpine skiing) participant at an experienced level
- Strong involvement in the sport & its communities, long-time understanding of the core scene
- Project management: track record in managing network of local counterparts, strong analytics, budget definition, planning, follow-up & win-win negotiations
- Planning, direction and evaluation of events
- Understanding of social media and ability to manage some activities
- Vendor management
- Respect and align processes and activities with local and legal regulations, able to transfer theoretical frameworks and legal concepts to actual situations
Influencer Marketing Management W/M - Treviso, Italia - Salomon
Descrizione
Job DescriptionNetwork: connected with sport & community, Sport specific Events, Athletes, Clubs, Coaches, Federation, Programs, etc.
Languages: full proficiency in English and Italian
Computer skills: command of Microsoft Office, especially PowerPoint
Others:
Present to large audiences (i.e. trainings, product, strategy) and is able to adjust presentation to need of audiences
Additional InformationFixed-term contract for years, Full-time
Position based in Treviso, Italy
Possible travel within Europe region, Driving License mandatory.