Social Media Specialist - Roma, Italia - Bulgari S.P.A

Bulgari S.P.A

Azienda verificata

Roma, Italia

2 settimane fa

Inviato da:

Piero Bianchi

Reclutatore di talenti per beBee

Descrizione

Position:

Mission

We are seeking a highly creative and talented Social Media Specialist to join Bulgari's global social media team, in Rome.

Reporting to the Social Media Senior Manager, he/she will be responsible for developing and implementing effective social media strategies to promote our brand, engage with our audience, and drive growth.

This permanent contract position offers the opportunity to collaborate closely with other functions, such as our PR, celebrities, marketing and creative teams, as well as key local markets.

Accountabilities

In this role, you will coordinate communication projects with a special focus on events, liaising between the different counterparts to insure the adequate visibility, carefully selecting the correct social media platforms between the global platforms.

Develop and execute innovative social media strategies to enhance brand visibility, increase engagement, and drive traffic to our platforms
Create and curate compelling, highquality content across various social media channels, including but not limited to Instagram, Tiktok, LinkedIn, Twitter, Facebook, and YouTube
Collaborate with the marketing and creative teams to develop and implement integrated campaigns that align with our brand identity and marketing objectives
Establish and maintain relationships with influencers, brand ambassadors, and relevant industry contacts to enhance brand awareness and drive collaborations
Together with the other members of the team, contribute to the daytoday activities of our social media accounts, including content scheduling, community management, and responding to comments and messages in a timely manner
Monitor social media trends, tools, best practices, and emerging platforms, and recommend innovative ways to improve our social media presence
Contribute to conduct regular analysis of social media performance metrics and provide reports and insights to track progress and identify areas for improvement
Support the development and execution of social media advertising campaigns, including budget management, targeting, and performance tracking
Maintain brand consistency and ensure all social media content adheres to our brand guidelines and standards.

Profile:

Requirements:

Master's degree in Marketing/Communication or equivalent

- +4 years experience as a Social Media Coordinator or similar roles, preferably within the luxury or fashion industry

Indepth knowledge and understanding of social media platforms, tools, and trends
Strong creative and visual skills with the ability to produce engaging content
Experience in creating and managing social media campaigns, also including content creation during events (products launches, inaguration, corporate events ), and with celebrities and influencers
Familiarity with social media management and analytics tools (e.g., Emplifi, Google Analytics) to monitor and track performance
Strong organizational and time management skills with the ability to meet deadlines in a complex environment
Proactive mindset with the ability to take initiative and think creatively
Fluency in English and Italian. Proficiency in additional languages is a plus.