- Supportare proattivamente il business nell'analisi dei dati strutturando attività di reporting avanzato per il monitoraggio giornaliero delle campagne di lead generation
- Monitoraggio e ottimizzazione dell'andamento delle campagne adv (con accesso diretto sulle piattaforme come Google ads, Business manager...)
- Lavorare con l'agenzia sulla pianificazione media per produrre un ROI orientato ai risultati di business di comunicazione
- Lavorare sulla brand awareness e sulla consideration con piani media e strategie di comunicazione dedicati
- Monitorare le performance dell'eCommerce via Analytics e supportare la generazione del traffico, conversioni e ottimizzazione della journey degli utenti
- Laura in marketing, Business o affini
- Circa 5 anni di esperienza preferibilmente maturati in centri media o su brand con ruolo analogo
- Esperienza canale: esperienza diretta dimostrata e/o capacità di configurare, ottimizzare e crescere tramite canali di risposta diretta (SEM, Paid Social, Display, App, Retargeting)
- Eccellente padronanza di Excel e Power point
- Ottime capacità di analisi, calcolo tecnico/economico e problem solving
- Buona conoscenza della lingua inglese
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Digital Biddable Specialist - Milan, Italia - Edenred
Descrizione
Take a step forward and let Edenred surprise you.
Every day, we deliver innovative solutions to improve the life of millions of people, connecting employees, companies, and merchants all around the world.
We know there are hundred ways for you to grow. With us, you will expand your skills in a multicultural, challenging, and dynamic environment.
Dare to join Edenred and get ready to thrive in a global company that will offer you endless opportunities.
Edenred is all about meritocracy. You come as you are, and you contribute. Indeed, the Edenred Group recognizes, recruits and develops all talents and singularities.
We are committed to preventing all forms of discrimination and to providing all our candidates with equal opportunities regardless of their gender and gender expression, disability, origin, religious belief and sexual orientation or any other criteria.
YOU WILL VIBE WITH US
La risorsa ricercata sarà inserita nella Business Unit Marketing & Product e svolgerà le seguenti attività:
WE WILL VIBE WITH YOU
Psono i valori che ricerchiamo nelle nostre persone. Se ti riconosci ed hai voglia di metterti in gioco in un ambiente stimolante e multinazionale inviaci la tua candidatura e diventa anche tu un*
