E-commerce Trading and Merchandiser M/w - Milano, Italia - SKIS ROSSIGNOL SAS

SKIS ROSSIGNOL SAS

Azienda verificata

Milano, Italia

2 settimane fa

Inviato da:

Piero Bianchi

Reclutatore di talenti per beBee

Descrizione

Looking to be part of the development of a major global player in mountain sports?

Founded in the French Alps, Rossignol has been inspiring the mountain experience since 1907. We continue our heritage through the development of our ski, mountain bike, outdoor equipment and têxtile ranges._
Our ambition is to be the benchmark for mountain sports in both summer and winter._

In our Milan office, in an international context, we are looking for a
E-commerce Trading and Merchandiser M/W*
Join our exciting journey and let's create the most exceptional outdoor experiences in all seasons

The Role:

You are responsible to drive and execute online commercial, merchandising and product content strategy and related activities across Rossignol and Dynastar-Lange online store in North America.

You work with European Headquarters teams, product managers, digital marketing and customer service. This role reports to the Ecommerce Trading & E-merchandising Manager.

Your missions will include:

Seasonal catalogue building
Coordinate online merchandising activities (ad hoc page creation, product sorting, crosssell and upsell, etc)
Pricing maintenance activities, including promo and end of season sale price uploads/updates.
Upload of content on the site CMS including but not limited to homepage banners, page headers, promotional banners and other assets when needed.
Support marketing with online content activities, both text, imagery and links for banners and newsletters ensuring products featured in marketing content are always seasonally relevant and aligned to commercial strategy.
Take care of the products and categories supporting SEO optimization.
Help with site testing and bug reporting both for maintenance activities and new projects.

TRADING:

Understand company strategy and contribute to the action plan to reach goals
Participate to sales, margin and cost budget for each business unit
Manage sales analysis, reporting, individuate opportunities to maximize sales and margin.
Contribute to ecommerce commercial calendar, content, promotions and markdown activities aligning with retail, wholesale and marketing.
Collaborate with operations team for UX-UI analysis and A/B tests with the goal of optimizing on site experience and conversion rate.

WEB MERCHANDISING:

Work with the DTC planning/buying team to define the right assortment for ecom channel based on sales history, trends, company goals
Manage catalogue build and product content production and go live in line with seasonal timelines to meet commercial needs
Rollout all web merchandising activities such as product sorting, on site search management, cross sell and up sell based on business goals and collection architecture
Manage merchandising KPIs analysis about sales and stock and reporting on a daily, weekly, monthly and seasonal base; identify opportunities and manage actions accordingly
Stay abreast on trends and technology and suggest tools implementation for enhanced merchandising or brief the technical team based on needs
Build business cases to foresee performance/ROI of a commercial calendar actions / project
Support site maintenance and new features development by performing UAT

CONTENT:

Understanding cross department dynamics, build the eCommerce go to market calendar, maintain the calendar constantly updated
Brief brand marketing team for product imagery and ensure it is relevant and consistent for the brand and meets commercial needs at the same time, coordinate for product publication calendar

SEO & DIGITAL MARKETING:

Coordinate the execution and maintenance of the website SEO strategy with the Digital Marketing Agency
Liaise with agency for Digital Analytics needs and insights

Your profile:

You have:

2+ years experiences as same/similar role in an ecommerce department that give you DTC channel understanding and omnichannel approach in a multicultural environment
Experiences with online merchandising tools (google analytics/adobe, onsite search, upsell/cross sell tools, personalization) to manage web storefront, curating product categories, product pages, ad units, etc.
Experiences with performance marketing activities & SEO

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You are fluent in English as main language in the team is English:

French or Italian will be a plus

Your skills:

Your expertise gives you solid Excel skills, and strong knowledge of ecommerce platforms (Salesforce, Magento, etc) that allow you to work backend administration to manage web storefront, curating product categories, product pages, ad units, pricelists etc.
You have a solid analytical background and skills.
Skills and interest of ecommerce systems, internet technologies and user shopping journey insights to drive merchandise sales, customer acquisition and retention.

About you:

You are well known for working with tight deadlines and you know how to manage workload autonomously,