- Responsible to define the Digital Pharmacy strategy evolution to win digitally with Pharmacists.
- Define plans, innovative ways and tools to engage with the audience and the right A&P allocation to deliver the plan.
- Define OTC media brief to deliver the plan and collect inputs from Oral care and VMS manager to complete the digital offer with these categories.
- Responsible to develop and implement the Haleon PharmAcademy Project and its future development.
- Responsible to guide the evolution of HHP (new activations and project management) supported by Multichannel specialist.
- Manage end to end KOL engagement according to priorities and projects
- Explore and manage new opportunities to deliver the plan, leveraging partnerships with scientific associations or other partners Pharmacy environment.
- Cooperate and control external agencies and service providers.
- Managing Expert A&P budget.
- Collaborate with the BU and with Global teams to get inspired, share learnings and scale projects.
- Provides guidance on OTC content to support Pharmacy trainers in their content development for trainings with Clients and sales agents.
- Ability to develop professional, empathetic working relationships with internal and external stakeholders (KEE, associations..)
- Strong competence in presentation, communication, and project management, also in the organization
- Capability to manage complexity and cross functional teams
- High level of autonomy required to define strategy and implement it and to properly interact with Global teams
- Good knowledge of software systems (MS Office)
- High level of integrity
- Patient/Consumer focused, experience of turning insight into action
- Strong leadership & influencing skills across multiple stakeholder levels
- Proactive identification of business opportunities and innovative
- Leadership
- Ability to deliver to critical timelines
- Strong communication and influencing skills.
- Passionate team player with positive and enthusiastic attitude
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OTC Expert Manager - Milano, Italia - Haleon
Descrizione
Hello. We're Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we're improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, parodontax, Voltaren, Rinazina, and Multicentrum – through a unique combination of deep human understanding and trusted science. What's more, we're achieving it in a company that we're in control of. In an environment that we're co-creating. And a culture that's uniquely ours. Care to join us. It isn't a question.
Be responsible to define the Digital Pharmacy strategic evolution, to win digitally with Pharmacists for Italy.
This role will be responsible to define plans, explore and implement innovative ways and tools to engage with the defined audience and set the right A&P allocation to deliver the plan.
This role will work in strong partnership with Multichannel Specialist to ensure the proper and timely execution of the strategy, as well as with Comex and Pharmacy Sales team to make sure to deliver relevant and effective approach.
Reporting into the BU Expert Marketing Lead, success will be achieved by working closely with the rest of the LOC Expert teams, as SPOC for HHP, guiding content collection from other categories to have a wide content offer for Pharmacists.
The role will work closely with the Marketing OTC teams, Comex, PH Sales, media agency, Regulatory and Medical as well.
KEY RESPONSIBILITIES:
Why Join Us?
The future of everyday health is changing. And we're the people changing it. In front of us is an incredible opportunity to go beyond what any of us have done before. And make everyday health more achievable, more inclusive and more sustainable. For more and more people. So join us, as we build one of the world's leading consumer healthcare companies. Join us to innovate our category-leading brands. To better understand people's everyday health needs. To tackle the biggest barriers that stand in their way. To change individual and societal behavior. Join us to work with colleagues who share your restless energy. To explore your interests. To stretch yourself to do the best work of your career. And join us, as together we build a working experience that encourages us all to lead happier, healthier, more productive lives. The way we see it, every day is an opportunity for better. And we're going all in to realize it.
Diversity, Equity, and Inclusion
At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create an unmatched understanding of each other, and promotes fair and equitable outcomes for everyone.
We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives.
We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.
Care to join us. Find out what life at Haleon is really like
At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.
As you apply, we will ask you to share some personal information, which is entirely voluntary. We want to have an opportunity to consider a diverse pool of qualified candidates and this information will assist us in meeting that objective and in understanding how well we are doing against our inclusion and diversity ambitions. We would really appreciate it if you could take a few moments to complete it. Rest assured, Hiring Managers do not have access to this information and we will treat your information confidentially.
Haleon is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.
Please note that if you are a US Licensed Healthcare Professional or Healthcare Professional as defined by the laws of the state issuing your license, Haleon may be required to capture and report expenses Haleon incurs, on your behalf, in the event you are afforded an interview for employment. This capture of applicable transfers of value is necessary to ensure Haleon's compliance to all federal and state US Transparency requirements.
