- To plan and coordinate all aspects of marketing events, including trade shows, conferences, product launches, and promotional activities.
- To monitor event budget and coordinate third parties to ensure execution within budget cap and in accordance with agreed quality standards.
- To coordinate event logistics, including - where applicable - venue selection, catering, audio-visual setup, and transportation within the event venue (logistics of equipment and/or products for exhibition are out of scope).
- To work closely with internal teams to develop promotional materials and communication strategies to create pre-event buzz and drive attendance.
- To collaborate with external partners and sponsors to maximize event success.
- To oversee on-site logistics and execution, ensuring a smooth and engaging experience for attendees.
- To troubleshoot any issues that may arise during events and provide quick and effective solutions.
- To evaluate the success of events through metrics such as attendance, lead generation, and participant feedback.
- To prepare post-event reports with insights and recommendations for future improvements
- Proven experience in event planning and execution, preferably in a b2b marketing context: the successful candidate will be responsible for the preparation, execution and synthesis of the results deriving from Coesia's trade shows.
- Strong project management skills with attention to detail: the successful candidate will coordinate external vendors, internal stakeholders and supported company in the journey that leads to the event organization and execution.
- Excellent communication and interpersonal skills.
- Ability to work under pressure and meet tight deadlines.
- Familiarity with marketing tools and technologies.
- Creative thinking and problem-solving abilities.
- Excellent written and verbal communication skills (English native language or demonstrated fluency).
- A good command of the German language.
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Trade Shows - Bologna, Italia - COESIA
Descrizione
Trade Shows & Events Professional
Numero lavoro CGS11532 Nazione Italia Sede: COESIA Città BolognaAbout the Company
Coesia is a group of innovation-based industrial and packaging solutions companies operating globally, headquartered in Bologna, Italy, and fully owned by Isabella Seràgnoli.
Coesia's companies are leaders in automation solutions for multiple industries, ranging from automated processing and packaging machinery, testing and vision systems, to digital printing technologies, factory flow solutions and precision gears.
Our customers include leading players in Consumer Goods, Healthcare & Pharma, Tobacco, Ceramic Tiles, Luxury Goods, Aerospace, Racing & Automotive, Electronics.
Coesia has operating units in 36 countries, a turnover of 2,015 million euros in 2022 and over 8,000 employees.
About the Role
The trade shows and events specialist will be part of the corporate Market development team and will work alongside the Trade Shows & Events Manager.
This role is a 12-month fixed-term contract and the successful candidate will sit in Coesia's headquarters in Bologna and co-create events, fairs, trade shows and symposiums from an operational as well as executive perspective.
Main responsibilities include – not limited to
What You Need to Be Successful
We would like to meet candidates with:
