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    CVM Specialist Milano Marketing - Roma, Italia - Ermenegildo Zegna Holditalia S.p.A

    Ermenegildo Zegna Holditalia S.p.A
    Ermenegildo Zegna Holditalia S.p.A Roma, Italia

    1 settimana fa

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    Descrizione
    At Ermenegildo Zegna the talents and passion of our people are the pillars of our success. Which is why we're offering the opportunity as CVM Specialist in EMEA

    What makes you, makes Zegna


    As CVM Specialist, you will implement and execute tailored CVM campaigns for Europe Retail, focusing on consumer retention and loyalty.

    You'll also analyze consumer data to personalize journeys, support CRM strategy, manage IT-related store issues, maintain ROMI tracker, manage database integrity, and provide daily Customer Care support.

    What makes up your day:

    Drive and execute CVM campaigns and action plans tailored for the Europe Retail business.

    Take an active role in cascading and implementing CVM initiatives across the Europe Market, with a focus on fostering consumer retention and loyalty.

    Monitor and effectively manage CVM tools, including consumer portfolio analysis and segmentation, to facilitate targeted marketing activities.
    Analyze consumer data and behavior to identify opportunities for personalized consumer journeys.

    Support the supervision of the Europe CRM strategy and related activities, working closely with the CRM Manager to achieve strategic goals.

    Assist stores with IT-related issues by managing tickets and providing necessary support.
    Maintain and update the ROMI (Return on Marketing Investment) tracker meticulously.
    Proactively manage recurring merges to uphold database integrity.
    Provide daily support to Customer Care, addressing NPS detractors and online cases, and ensuring timely follow-up with stores

    What makes you, makes our team

    When you join Zegna, you join a team, working together to shape the future of our company.


    We're looking for someone with:
    2-3 years of experience in a similar position ;
    Strong data analysis skills;
    Fluent in English, other languages will be a plus
    Bachelor's degree in Marketing, Business, or Economics;

    What makes you, makes our legacy


    Ermenegildo Zegna Group is founded on a proud history of craftsmanship and quality dating back to 1910, with a vision to ethically create the world's finest textiles.

    Zegna has since expanded to ready-to-wear, becoming one of Italy's most successful family companies and a global luxury lifestyle brand.


    Through our vertically-integrated, sheep to shop approach, we strive to create exceptional products without compromising on quality of life for future generations.

    With over 500 stores and 6,500 employees worldwide, our success is inspired by our founder's pioneering spirit and shaped by the expertise and integrity of every individual at Zegna.

    Retail is more than just the act of selling products.

    Our Sales Channels & Retail teams bring our customers into our global community, sharing with them our creativity and craft, as well as our story and the journey of each item.

    These relationships are nurtured by our in-store teams and fostered by our headquarters and regional offices, who, together, are responsible for the definition, implementation, and execution of our retail strategy.

    It is collaboration, one of shared passion and tenacity, which ensures a level of excellence and a consistent client experience whether visiting our stores in Milan or Beijing.

    Production & Services
    Production & Services

    Production & Services Our Production & Services teams, which includes Technical Design, Production, and Operations, bring the artistry of our garments to life.

    These passionate and skilled individuals are responsible for the entire manufacturing and delivery process:

    from the sourcing of superior raw materials, to the careful construction of each piece, to how they are delivered to our customers.

    These teams are divided into two areas: textiles and apparel.


    Since 1910, we have been guided by the vision of our founder, Eremengildo Zegna, to create the world's most beatutiful fabrics.

    Today, our textile teams continue this tradition, creating fabrics and accessory collections through a considered combination of craftmanship and innovation.


    Our apparel production units and teams that create our ready to wear, made to measure, knitwear, and leather goods, produce garments according to our high quality standards and innovative processes and techniques.


    Thanks to our from sheep to shop, vertically-integrated approch the combined effort of each team ensures that the exceptional quality and vision we've become known for is present at every step along the way.

    Marketing & Customer Experience
    Marketing & Customer Experience
    Marketing & Customer Experience We tell our stories through more than just garments.

    Our Marketing & Customer Experience teams ensure that our journey is reflected in every touchpoint, from our campaigns and social media posts to how we delight customers in-store and online.

    We strive to create an inspiring and unique connection with each client, a true luxury experience that speaks authentically to our proud history and vibrant future.

    Most of these teams are based at our our global headquarters in Milan. The CRM and Content Brand Marketing teams, however, are present globally.

    Those at our headquarters define Zegna's brand image and overarching strategy, while those in the regions collect market insight and adapt the central strategy to meet the needs and cultures of local markets.

    Manage & Support
    Manage & Support
    Manage & Support Our Manage & Support teams ensure that everything runs smoothly.

    They ensure that people and processes are all heading in the right direction, that complex challenges are overcome, and that all our teams contribute to the growth and evolution of our company.

    In addition to supporting our staff, our Human Resources, Finance, Legal, and IT teams also take strategic decisions about how we operate as a business today, and where our business will be tomorrow.

    They are present at our headquarters in Milan as well as in the regions.
    Design, Plan, Develop
    Design, Plan, Develop Artistic talent and creative expression are key to our collections. So is craftsmanship, as we constantly tailor our traditions to reflect the evolving needs of our customers. These characteristics all can be found in our teams that Design, Plan, and Develop the garments for our collections.

    The majority of these teams are based at our offices in Italy and Switzerland.

    Our Made to Measure ambassadors, however, can be found around the globe, due to the personal nature of this service.

    Whether based in Milan or our New York store, these teams work together so that our brand speaks with a single creative voice.

    They also collaborate to guarantee our products possess the excellence, innovation, and attention to detail our customers expect.
    Related Positions Contribute to our proud legacy, and shape our vibrant future, as what makes you, makes Zegna.
    Related Positions Contribute to our proud legacy, and shape our vibrant future, as what makes you, makes Zegna. VIEW OPEN POSITIONS

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