- Digital trafficking & campagn execution;
- Check that the plan is loaded to meet adserving needs
- Set up the campaign on the reference adserver
- Implement any advanced monitoring systems external to the ad server (viewability monitoring, brand safety, ad fraud, reach, etc.)
- Set up reports for the benefit of the Digital Planning Team to control delivery and further specific evidence
- Manage the various problems relating to the final creation of online banners (modifications, previews, etc.)
- be the digital activation expert for the client on digital advertising campaigns, providing insights into the best strategies and tactics to achieve business objectives;
- Resolve any unforeseen events that have emerged during the on-going campaign (disapproval of creativity, site down, failure to count deliveries or landings)
- Analysis of the competitive context using company softwares.
- Coordinate assets and tags with vendors and ensuring campaigns are delivering against KPI's
- proficient in English (level B2-C1)
- skilled with Office Suite (with a focus on Excel)
- a student or a former student of Advertising/Media/Communication/Economics;
- detail oriented;
- Curious and proactive.
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Advertising Technology - Milan, Italia - Publicis Media
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Job Description
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Publicis Media is looking for a Adverstising Technology (stage curriculare) for its Milan offices
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This opportunity does not provide relocation support.